"We produce up to 60,000 thoughts per day. 80% of our thoughts are negative. Refocus bands allow you to be more mindful and take control of your thoughts by simply flipping the band every time every time a negative thought overpowers you. Every flip helps encourage a positive thought that guides your inner voice in the right direction." -La Clé
La Clé, the maker of Refocus bands, creates apparel and accessories designed to positively affect your mood while bringing awareness to amazing causes.
Deanna Saracen is the founder and designer of La Clé. She has been working with numerous charities and causes to create products that will change the way people talk to themselves while simultaneously supporting causes like The Young and Brave Foundation, a childhood cancer nonprofit. La Clé has done a lot of work with players in the NWSL and luckily, we got in touch with her to discuss her company and mission.
Deanna told us, "I have always had the entrepreneurial spirit in me. For as long as I can remember I have wanted to pursue running my own business with a do good element to it. After making the transition from playing soccer to coaching full time I was always daydreaming about pursuing my own business full time. After 10 years of coaching professionally I finally decided to completely change directions and left soccer behind to start working on creating my own brand. La Clé was born in the summer of 2014 and I've been working hard ever since developing products and building our story."
La Clé has blossomed into a thriving business that impacts lives and communities every day. There are several accessories that are designed to promote positive thinking.
Deanna explained, "With the Refocus Bands I want to be able to connect with people who need a little extra motivation, guidance or positivity in their life... which I think is everyone. I really want to encourage people to be aware that they are in control of their own life and the way they think. The products we create are a little reminder to help them stay focused on the things that really matter."
We've learned in our own way that running a company is not an easy task. And there's three of us at Sporting Chic! There's only one Deanna. So we really wanted to know what she's learned through all of this.
Deanna said, "I have learned that I am pretty resilient. That I embrace failing and love learning from it. When you run your own business you have to be really comfortable with making mistakes. I thrive under pressure and really love seeing my hard work come to fruition. The best feeling is seeing someones positive reaction to the products I have created. Knowing that our products are truly helping people is a tremendously rewarding feeling."
We love the message that Deanna and La Clé are putting out into the world. Sharing the story behind this awesome company is something that we are super excited about. So, we are putting on an Instagram giveaway with La Clé this week where we will be giving out 5 Refocus Bands in honor of The Young and Brave Foundation.
The Young and Brave Foundation is 501 (c) (3) non profit organization dedicated to helping today's youth beat cancer. Through networking, individual fundraising drives, community building, and financial support, The Young and Brave aims to create a community of fighters, survivors, and activists unified against cancer. You can donate or get involved by visiting their website here .
Check out the La Clé website here. Also be sure to check out our Instagram for information on how to enter the giveaway and have the chance to win a La Clé Refocus band designed by Kaleigh Gilchrist for The Young and Brave Foundation that says, "You Can and You Will."